Attensity™ Group, the leader in business user applications that generate value from unstructured data, has released its analysis of public reaction in Twitter to the hotly anticipated launch of the Apple iPad™.
Using Attensity Analyze for VOC, part of Attensity’s semantic analysis application suite, a total of 55,000 discussion-oriented messages, or “tweets,” were pulled from Twitter and then analyzed. Twenty thousand tweets were pulled in the two hours prior to the January 27 event; another 20,000 two hours post-announcement; and an additional 15,000 four days later.
Read more in the full press release here.
